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Brad Herrmann

Brad Herrmann is the founder and president of Call-Em-All, an automated calling and group texting company that provides solutions for small- and medium-sized businesses, large corporations, membership organizations, community groups, and individuals. Since 2005, Call-Em-All has grown to send more than 5 million group calls and texts each month. Previously, Brad was a part of another successful startup named Ti3 that was acquired by TALX Corporation in 2001. Brad is a graduate of Texas A&M University.

Recent Posts

Where Do You Start with Culture?

Posted by Brad Herrmann on October 20, 2016


Over the past few years, we’ve had a good number of company leaders visit Call-Em-All to see what we’re up to (office pictured above). It’s definitely an honor to be viewed as a company that is “doing good things”, and we are always happy to share. The “good things” people want to learn about are really just our culture and its manifestations. After visiting with us, one concerning comment we frequently hear from visitors is that they don’t know how to get started, or even that it seems too daunting to try to build a healthy culture in their company. We believe the secret is in the work and preparation that goes on before even attempting to implement a culture-based idea.

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Topics: Leadership, Values, Vision, Company Culture

 

When people describe a company with great culture, many people immediately picture a laid-back and fun-loving atmosphere. This sells a good company culture far short, though.

Building a great culture is much more than just casual attire or Beer Friday—it’s more about the who, what, how, and why of your business. Your culture isn’t your perks, it’s your values. Building great culture takes some combination of time, money, and effort, but the payoff is a powerful business tool and the ultimate competitive advantage.

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Topics: Values, Company Culture

When people describe a company with great culture, many people immediately picture a laid-back and fun loving atmosphere. This sells a good company culture far short though. Building a great culture is much more than just casual attire or Beer Friday – it’s more about the who, what, how, and why of your business. Building great culture takes some combination of time, money, and effort – but the payoff is a powerful business tool and the ultimate competitive advantage.

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Topics: Business, Branding, Values, Vision

Vision. We all have one right? Or at least we think we do? Whether it’s a personal vision, a professional vision, or one vision that combines it all, most individuals have somewhere they want to go. However, that vision is most likely fuzzy, ever-changing, and scattered in each of our minds. Call-Em-All’s trip to Ann Arbor, Michigan to visit with Zingerman’s allowed our team to consciously realize what we’re striving for as we look ahead and learn how to put those thoughts into an “inspiring and strategically sound” vision.

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