When Matt O’Hayer and his wife Catherine Stewart first started Vital Farms, they were selling pasture-raised eggs from their own small flock of happy hens, humanely raised on their farmland in Austin, Texas. At the time, nobody really believed they could scale their family business to make pasture-raised eggs a viable model, but that’s exactly what they did.
As This Employment Firm Grows, Staff Council Helps Scale Culture
Are you struggling to implement engaging, impactful employee volunteer programs? We’ve all been there — demonstrating the value of community programming is a challenge, and other priorities like profit, sales, and growth wind up taking center stage. Although community is one of the six qualities of a Small Giant, many purpose-driven organizations struggle to implement successful employee volunteer programs that actually boost community involvement.
Several years ago, imageOne began offering employees Community Days — one paid day off a year to volunteer for any cause or organization of their choosing. Although team members thought it was an attractive benefit in theory, few were actually taking advantage of their allotted paid volunteer time off. It's not that they were against the idea or were bad people (no way, our team is amazing!) — it was because we hadn't demonstrated the value that makes it an organizational priority.